Project Details
Masa Group partnered with GRADIN Digital Agency to develop a comprehensive web application designed to elevate their digital presence and streamline their operations. The project focused on creating a responsive and user-friendly website that aligns with Masa Group’s branding while incorporating modern design elements and intuitive navigation. The web application includes an integrated e-commerce platform for online sales, a service booking system for construction, renovation, and painting services, and a rental management module for scaffolding, bekisting, and other construction tools. Additionally, a content management system (CMS) was developed to enable Masa Group to easily update content, add products, and manage customer inquiries.
Results
Upon launch, the web application is expected to significantly increase Masa Group’s online traffic, supported by effective SEO strategies and marketing efforts. The intuitive design and automated features aim to improve conversion rates, turning more visitors into loyal customers. Enhanced customer engagement is anticipated through interactive features and efficient communication channels, strengthening trust and relationships with clients. Operational efficiency will improve as the automated booking and rental systems reduce manual workloads.
Project Type
Website Application
Year
2024
Location
Surabaya, Indonesia
Objective
The primary objective of this project was to enhance Masa Group’s brand visibility, positioning them as a leader in construction services and material supply in Surabaya. The web application aimed to simplify customer interactions by providing an accessible platform for exploring products, booking services, and renting tools online.
Address
Jl. Taman Internasional B8 no. 33A, Citraland
Surabaya, Indonesia
Telephone
031-745 1133
COMPANY
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BRANDING & DESIGN
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